Cannabis is so heavily regulated that government constraints make it nearly impossible to promote your product on social media. You can't reeeeally show it or talk directly about it, but you can promote the "brand." It's kind of insane considering what is already on the internet… So, what do you do if you're in charge of a cannabis brand? Deep down, cannabis is about connection. Connection with the plant, and the people you surround yourself with while indulging. With that in mind, we created a series that bypassed the regulations. ADJ is focused on individuals who utilize cannabis in their creative process and the whole point is to share wisdom and insights that anyone might find helpful (whether they smoke weed or not).